About Al Majdal
Learn about our mission, vision, and the principles that guide our growth.
Our Story
Al Majdal Group is a trading and investment company focused on building premium consumer brands with strong retail, ecommerce, and distribution foundations.
We believe that exceptional products deserve exceptional brands — backed by operational rigor, digital innovation, and a commitment to quality at every touchpoint.
Our journey begins with Mazaj Gourmet, a premium gourmet brand bringing high-quality coffee, nuts, bakery, sweets, drinks, and more to customers across Egypt through both physical stores and digital channels.
Our Mission
To build and operate premium consumer brands that deliver exceptional quality, memorable experiences, and sustainable growth across retail and digital channels.
Our Vision
To become a leading regional holding company recognized for excellence in gourmet food, retail innovation, and strategic investment.
Our Values
Quality First
We never compromise on the standards our customers expect.
Innovation
We embrace digital tools and modern retail practices.
Integrity
We operate transparently and build trust with every stakeholder.
Sustainable Growth
We invest for the long term, not quick wins.